Itu, São Paulo, and the surrounding region belong to the most developed areas in Brazil. Along with the positive aspects of this development, there are things being neglected. This project aims for an improvement for all of the stakeholders.
The “fábrica São Pedro” project focuses on the numerous groups of the growing middle class, including those who have a lower income. The proposed concept provides its’ benefits to those two thirds of the Brazilian society that most appreciate being healthy and having a healthy family.
A compilation of service providers, complementing each other, is invited to run it’s businesses and become a partner at “fábrica São Pedro”. The selection follows the three pillars of health defined by the World Health Organisation: physical, mental and so- cial. Supplying those three aspects allows sustainable results in health maintenance.
A unique economical model of sharing benefits and responsibilities between initiators and partners, as well as between the part- ners, will be implemented in order to guarantee the high quality of the services.
Location
The “São Pedro” factory was built 1910-1911 at the border of the city of Itu, being a part of the local industrialization era. The factory was run successfully until the 80’s and became later on, declared by the municipality, a historical heritage.
The Skilled Environment
“fábrica São Pedro” assembled a list of services to provide in one place, coordinated by a holistic health concept, structured into topics:
I. physical well-being oriented services
II. mental well-being oriented services
III. social well-being oriented services
Attended Residential Area
The operation of the attended residential area is separate to the skilled environment, but yet connected and supplied by all the services provided there.
Stakeholders Re-distribution
The “fábrica São Pedro” project offers to invest by purchasing INITIATOR shares. A unique collaboration concept includes the regulation of re-distributing a part of the operational income to the operating partners ensuring the PARTNERS commitment to the project’s success.
Anyone who is interested in launching his own business in the “fábrica São Pedro” can rent an appropriate area. Additionally, the project offers the opportunity to become co-owner of the project and share the common success. This way one becomes a partner of the project